Masterclass Programme
Only registered visitors to ProWine Singapore will be permitted to the Masterclass sessions.
Pre-registration to ProWine Singapore will close on Monday, 22th April 2024, 6pm (GMT+8).
Please pre-register now before 22th April 2024, 6pm to avoid the registration fee of SGD85.
Pre-registration to ProWine Singapore will close on Monday, 22th April 2024, 6pm (GMT+8).
Please pre-register now before 22th April 2024, 6pm to avoid the registration fee of SGD85.
Tuesday, 23 Apr
 | 11.00am – 12.00noon Guided Tasting Session Pinot Grigio DOC delle Venezie – Discovering Gems from the Regionby Jessica Tan, Independent Wine Journalist |
Pinot Grigio DOC delle Venezie represents the second Italian appellation for bottle production, the biggest area in the world (26.000+ hectares, 45% of the world's surface), entirely certificated and origin controlled. Such an important appellation is the result of the participation of a lot of wineries. During this tasting you will have the chance to taste small family conduction wineries, the jewels of this beautiful great PDO.
Fully Booked |
Tuesday, 23 Apr
 | 1.00pm – 2.00pm Guided Tasting Session Rediscover Fresh Experiences with Japanese Craft Spiritsby Leanne Ng, Sommelier Director, Makoto-Ya |
Learn about Japan’s Original Craft Spirit as we journey back to the World's oldest alcohol- Shochu. Taste a variety of shochu and spirits as we elevate your drinking experiences with recommended Singapore’s Michelin cuisine. Follow us on this interactive masterclass as we share our knowledge of culinary and Japanese craft spirits.
Fully Booked |
Tuesday, 23 Apr
 | 3.00pm – 3.45pm Insights Sip the Future: Expert Insights and Strategies for the Wine & Spirits Tradeby Patrick Sng, CEO, One Minor Group |
Join us for an enlightening session as we explore the future of the wine and spirits industry. Our expert speaker – Mr. Patrick Sng, CEO of One Minor Group, will walk you through drinking trends of 2024, providing valuable insights into what consumers will be reaching for. Learn how to shape your portfolio for trade in Singapore, with real-world examples from Champagne, Rosé, Whisky, and French Brandy. Discover how to enhance the drinking experience through multisensory activations, with case studies from Macallan and Don Melchor. Finally, gain a competitive edge with key learnings and insights from eCommerce and mobile commerce.
This presentation is a must-attend for anyone looking to stay ahead in the Singapore world of wine and spirits.
This presentation is a must-attend for anyone looking to stay ahead in the Singapore world of wine and spirits.
Fully Booked |
Tuesday, 23 Apr
 | 4.30pm – 5.30pm Panel Discussion Beyond the Buzz: Exploring the Market for No and Low Alcohol DrinksModerator: Emma Pike, Co-founder, Free Spirit Panellists: Andrew Pang, Founder, Bar Spectre and Regional Brand Ambassador, Beam Suntory Stefanie Goh, Founder of Distilled LLP |
Join us for an exploration into the rapidly evolving world of no and low alcohol drinks. Our expert panel will delve into the latest customer trends, revealing the driving forces behind the growing demand for these beverages. Learn how changing consumer preferences are reshaping the drinks industry and discover strategies for capitalising on this trend. Whether you're a retailer, distributor, or producer, this panel will equip you with the knowledge you need to succeed in this new market.
Don't miss this opportunity to stay ahead of the curve when it comes to no and low alcohol drinks.
Don't miss this opportunity to stay ahead of the curve when it comes to no and low alcohol drinks.
Fully Booked |
Unless otherwise stated, all masterclasses and seminars are held at the ProWine Singapore Forum, Singapore Expo, Hall 2. Programme and schedule subject to change without prior notice.
